Older people have been poorly served for too long with products that are stigmatising, clinical and downright ugly. We're here to end it.
Our aim is to completely disrupt a market that fosters negative stereotypes and makes people feel vulnerable.More About Us
Invisible Creations is a new social business start up founded to design for dignity, to produce products that are inclusive and aid mobility.
Sheila is one of the main reasons we came up with this idea in the first place. She's a very classy, trendy, proud lady and she was refusing to have adaptations fitted, even though she really needed them, and she was hiding her pendant alarm, even though she really needed it, because in her words:
They're hideous, they make me feel old, they're embarrassing, and they don't go with my home or my outfits...Read Sheila's Full Story
Invisible Creations is an idea that started life in the National Housing Federation’s ‘Creating our Future’ Greenhouse programme in 2018.
Creating our Future is the Federation’s award-winning innovation programme.Read About The Greenhouse
The ageing population deserve better
We all get older, it’s inevitable. But something we don’t expect is that the older we get the poorer the quality and range of products and services available to us are.
Why is this? One minute we’re in our 30s with so much choice we’re struggling to even make a decision, and the next we’re in our 70s or 80s and have a stock choice of ugly and clinical; access only to products that make us feel old, make us look vulnerable and that we simply don’t want...